The entire web designing landscape is due for a change. Allegiance with often overlooked and novel technologies needs to happen. There are new devices to support the transition and such devices are becoming household names. The evolution of software also plays a role in this transition. Changing focus and vision of brands will result in some changes too. We will look into these aspects in detail in this post.
Web designers need to address the elephant in the room. Their style needs to suit ecommerce standards. Ecommerce is growing rapidly than before. Its impact has reached outside the US and Chinese territories. Without being a supplier website now brings goods and services to you doorsteps. Web design needs to look that much professional to induce sales. Kinetic upgrades needs to be given to any web design style.
Mainstream web design is all set to incorporate AI into its plans. Conversational interfaces through bots are a living proof of that. Voice assistants like Apple’s SIRI screams for more focus, since they involve actively in web browsing. Web design needs to present AI naturally and invisibly. It should mask the otherwise tempting AI features in website. You need to take machine learning into account too.
What’s the best way presently to expand mobile responsiveness in campaigns? Most brands answer, ‘Kinetic emails’. Kinetic emails are more interactive, thanks to CSS3 and HTML. Since users speak the language of mobile devices such familiarity helps in kinetic emails. Emails have to start creating unique experiences for recipients. That’s how far branding go these days. Brands wants users to complete checkout process within the email itself, if possible.
We dare you to prove us otherwise. Not a week has passed without release of a new tool, feature of app. The likes of Adobe, Marvel, Figma and Vectr are going to sustain that trend. These constant releases give us the problem of plenty. There would be some sort of full scale fusion of these designing tools. It has happened already but to a limited extent. The arena is due for standardization of designing tools.
Regardless of whether you own a local talkie, a website or directed a video, you are basically a story teller. You have a story to tell your audience. The way of telling it has constantly kept evolving. Unless you want to recreate vintage, it’s time to gear up for upcoming tech. Make your website suit the current 3D, AR and VR era. The hardware and software has evolved and so should your website.
Flat design isn’t ready for grave yet. Nevertheless, it has to evolve rapidly to stay relevant. Since half a decade into this millennium the gradients went into sort of an exile. Now they will be back in 2018. Flat design needs to include them, in fairly moderate doses. Shadows that give depth to text and media will feature extensively too. The mantra is to go bold.